Design Management Consultant

"Design management is the function of defining a design problem, finding the most suitable designer, and making it possible for him to solve it on time and within an agreed budget. "

(Michael, 1966)

/ Reframe problems methodically
/ Call for design talents (on behalf of the clients)
/ Provide strategic design solution
/ Deliver results within agreed resources]

DesignXcel

Within three months, we strategised the programme and created its contents by realising nearly / more than 250 collaborations.

DesignXcel

Postcard

DesignXcel

Booklet

DesignXcel

Booklet

DesignXcel

We partnered with a cluster of versatile designers to create marketing collateral and publication, leaving its remarkable legacy.

DNA 2016

Inspired by the "urr puzzle (魯班鎖)", wesold the idea of a brand-new young designers' award with an artisan trophy to the sponsor successfully. He undoubtedly sponsored the award. It was the fruit of leveraging the professional designers' awards to create a new version of the awards for the young designers. The stories generated a significant media value in return at $10 million for the project.

We then invited a carpenter, who was a photographer, to develop and accomplish an artisan trophy.

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Cases:
Design strategy at organisational level: Design Council of Hong Kong (DCHK) / IDSHK / IDA strategy advice
Design management at programme-level: GDA; DesignXcel 2017; DCHK's programme; UH's healthacker
Design item: trophy for master Kan; DNA trophy; GDA trophy; DCHK's trophy